Tuesday, February 23, 2010

MFC this weekend The Texas Gunslinger" Yves Edwards faces Derrick "The Eraser" Noble

Come out and watch One of Canada's premier events Friday February 26th at the River Cree resort and Casino..check out the rest of the article for more info on this exciting, high-profile event.

Four fighters facing pivotal situations at MFC 24 in Enoch, AB
Canada





How do you improve upon the success of Maximum Fighting Championship, Canada's leading mixed martial arts promotion? Easy. You simply combine it with Heat XC, Canada's second-leading mixed martial arts promotion.



That's the premise behind the upcoming MFC 24: Heat XC event scheduled for the River Cree Resort and Casino on February 26. Two all-star promotions, one star-studded event.



Just don't tell any of the talent in Heat XC they're second best, even to the big guns mixing it up under the MFC banner. You can be sure that fighters like Jason Kuchera, who's ended his last two contests in violent fashion, will be looking to prove that he's one of many up-and-coming Heat XC fighters on the precipice of superstardom.



In fact, with a six-fight undercard set to launch the Feb. 26 event, there's going to be an extra layer of pressure for the main card combatants to perform. Don't expect well-traveled veterans like "The Texas Gunslinger" Yves Edwards and Derrick "The Eraser" Noble to simply rest on their laurels come fight night.



This is about more than just winning and losing. This is about bragging rights. And no matter the outcome, the fans stand to be the real winners. Longevity in the mixed martial arts industry hinges on the ability of a fight promotion to entertain its fans with high production values and quality matchups. To date, MFC and Heat XC have continued to be successful by not just staying ahead of the curve, but by putting the fans first, as evidenced by their decision to stream MFC 24: Heat XC live online via http://www.maximumfighting.com/.



And it's no secret that competition breeds innovation and ultimately, success.



Of course the reward is only as sweet as the risk that accompanies it. Having two brands succeed in one show is a triumph - having them fail could be a disaster. Can MFC and Heat XC set the bar even higher? That depends on the performance of the talent, but there is no better insurance policy than stacking a card with venerable warriors like Tom “Kong” Watson, David Heath and Travis “The Gladiator” Galbraith.



Pavelich Sports, Inc., may have put all their eggs in one basket, but that's why the world's best mixed martial artists are continually migrating to the industry's fastest growing fight promotion. MFC and Heat XC aren't using the runoff from North American MMA organizations to feed their business model - they're paving their own way.



Mark Pavelich recently warned his roster of fighters that pulling guard was a one-way ticket to unemployment. Pulling guard, as we know, is a way to play it safe, to find a comfort zone when faced with great risk during battle.



It's a concept that is common to the MMA community, but foreign to Pavelich. And it’s obvious from the decision to showcase the two brands on one card that they aren’t pulling guard when it comes to fighting their way to the forefront of the mixed martial arts industry.

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